Every TV station in Wichita, KS, is starting early on this Memorial Day. They are running commercials telling us how supportive they are of “our heroes.” Apparently anyone who wears a uniform is a hero now. It doesn’t matter what they do (or did) in that uniform. We know that some of our heroes have murdered families in Iraq. They are all taking part in defending an empire. The US pushes its values on others against their will and anyone who resists this is labeled a terrorist.
For companies as JC Penny, it is more the bandwagon and the use of the popularity of the military to sell us stuff. This is just the beginning. We got three more days to blather on about the military and its evils. Happy Memorial Day!